Hey there!

Welcome to my little corner of the digital world! 

I'm a Companies, Brands, and Products Builder, wearing many hats and always ready for new adventures.

I'm the proud Founder of Hidrex Group, where I've launched a bunch of exciting companies, brands, and products. Some of them, like merka and ECO Kitchenware, have even found new homes through acquisitions.

Oh, did I mention I'm a Professional Amazon Seller? Yep, I've been ranked in the Top 1% for three consecutive years! But that's not all—I was also the Co-Founder of Terraba, Inc, where we helped successful Latin American Brands make their mark on Amazon in the US and the EU. It was also acquired by a US Software Company. 

Education-wise, I've earned my Master's in Business Administration from the prestigious INCAE Business School, which consistently ranks among the Top 10 International Business Schools. And I've been fortunate enough to broaden my knowledge further by taking courses at the renowned MIT Massachusetts Institute of Technology.

When I'm not busy with all things business, you'll find me indulging in my passions. I absolutely love riding my mountain e-bike, hitting the tennis court, exploring new destinations, and, most importantly, spending quality time with my amazing family.

So, come on in and join me on this incredible journey. 

 Pura vida!